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With pay-per-click search advertising, when are you charged?

With pay-per-click search advertising, when are you charged?

So here’s the Microsoft Advertising Certification Exam Answers for the question “With pay-per-click search advertising, when are you charged?” that you are looking for:

  1. Each time your ad is displayed on the search results page.
  2. Each time a customer makes a purchase from your website.
  3. When your ad goes live.
  4. Each time a customer clicks your ad.

Correct Answer:

  • Each time a customer clicks your ad.

Explanation:
Every day, millions of people type keywords into search engines, looking for products and services. With search advertising, you create ads and bid on keywords.

When customers view and click your ad, they are sent to your website. Either they make a purchase, request your service, sign up for more information or download your app.

You’re charged only when someone clicks your ad. Or in particular situations, performs an action which is defined as valuable for your business.

Answer:
Each time a customer clicks your ad.

Do check out the below related questions if you need to know the other Microsoft Advertising Certification Exam Answers.

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