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What is a keyword bid?

What is a keyword bid?

So here’s the Microsoft Advertising Certification Exam Answers for the question “What is a keyword bid?” that you are looking for:

  1. Specifies the number of times your ad is displayed in a given month.
  2. Specifies the maximum price you are willing to pay each time someone clicks your ad.
  3. Specifies how closely a search query must match your keyword.
  4. Specifies what price you must pay for your keywords in order to reach position one.

Correct Answer:

  • Specifies the maximum price you are willing to pay each time someone clicks your ad.

Do check out the below related questions if you need to know the other Microsoft Advertising Certification Exam Answers.

Other Related Questions:

  1. A best practice for updating UET tags on your website is:
  2. When using Dynamic search ads, what happens after you create specific ad text for your relevant targets?
  3. What is the first step in getting a bid estimation for keywords?
  4. What is the key tactic in optimizing your PPC ads?
  5. What is the main advantage of using dynamic text in your ads?
  6. What is the main benefit of Syndication?
  7. What key strategies might an advertiser use Microsoft Advertising Intelligence for?
  8. What keyword-specific metrics might you use to tailor your bid strategy based on the price of your products or services?
  9. What kinds of error types are indicated by a red circle with an exclamation point (”!”) in the Summary Grid?
  10. What Level Of Data Can You Export In Microsoft Advertising Editor?
  11. What Microsoft Advertising feature allows you to specify how closely a customer’s search query must match your keyword before your ad is displayed?
  12. What Needs To Happen Before You Import Custom Audiences Into Microsoft Advertising For Remarketing?
  13. What needs to happen before you import your custom audiences into Microsoft Advertising for search remarketing?
  14. What option will ensure/increase the chances that your ad is approved?
  15. What should you do after accessing the Opportunities tab for further optimization? Choose all that apply.
  16. When implementing conversion tracking, what is the first step?
  17. When using Microsoft Advertising Intelligence, you should include what metrics in running a report?
  18. What is the best way to learn how many clicks Bing Ads has identified as low quality?
  19. When you create a Shopping Campaign, you can use product filters to choose what the campaign will target. True or false?
  20. When you target by time of day, which time zone does Bing Ads use?
  21. When you use any dynamic text, such as {keyword}, you must make sure you don’t end up with ads that exceed the following character limits:
  22. When you use the Keyword Research & Account buttons to build or expand keywords lists, newly generated keyword lists also provide additional data. Which of the following data is included?
  23. Where Can You Review And Update Credit Card Information Within Microsoft Advertising?
  24. Where can you select different options depending on whether you have one or multiple accounts?
  25. Where might your Microsoft Audience Ads be displayed?
  26. Which Ad Extension Could Help To Boost Ad Performance By Including A Button With Your Ad?
  27. Which ad extension report allows you to track how your business attracts customers across PCs, tablets and mobile devices? Choose all that apply.
  28. Which ad extension will help boost ad performance by highlighting products and services? Choose all that apply.
  29. Which Bid Strategies Require Conversion Tracking To Be Set Up? Choose All That Apply.
  30. Which Bing Ads feature can help you analyze your ad campaign performance?
  31. Which Bing Ads resources should you use to help you optimize your performance?
  32. Which column in the Bing Ads data summary table tells you the pre- and post-auction delivery status of your campaign?
  33. What is the first step in creating your store in the Bing Merchant Center?
  34. What is the best question to ask yourself when considering how to create a positive landing page experience?
  35. Which Column In The Microsoft Advertising Data Summary Table Tells You The Pre- And Post-Auction Status Of Your Campaign?
  36. What are the three categories of attributes for ad customizer feeds?
  37. The only way to use Hotel Ads is to sign up with your account manager. True or false?
  38. The Opportunities page helps you use specific and personalized steps to help optimize performance, listed in order of estimated impact. True or False?
  39. The Summary Grid displays icons that alert you to errors or unsynchronized offline changes.
  40. To optimize your product feeds no matter the priority or filter, you must make sure to take the following actions:
  41. Training Courses – Training – Microsoft Advertising
  42. Trey Research sells vegetable seeds and does not want its ad to display when a customer searches for flower seeds. To avoid displaying an ad when a customer searches for flower seeds, which Bing Ads option should they select?
  43. Trey Research sells vegetable seeds and does not want its ad to display when a customer searches for flower seeds. To avoid displaying an ad when a customer searches for flower seeds, which Microsoft Advertising option should they select?
  44. Unified Device Targeting combines PCs, laptops, mobile devices and tablets into one category. How do you optimize your bid for tablets?
  45. Universal Event Tracking (UET) is a mechanism for advertisers to do what?
  46. What Are Benefits Of Syndication? Choose All That Apply.
  47. What are some Microsoft Advertising guidelines to use in order to avoid common editorial disapprovals?
  48. What Are Tactics To Use In Improving Your PPC Campaign Performance? Choose All That Apply.
  49. What are the benefits of having an upgraded URL?
  50. What are the campaign and image limits with Google Import for Audience Campaigns?
  51. What are two best practices for monitoring performance in Syndication networks? (Select 2)
  52. What Is An Example Of Layering Remarketing With Audience Exclusions?
  53. What Are Two Best Practices For Monitoring Performancethe Microsoft Search Partner Network (Syndication)? (Select 2)
  54. What Are Two Methods To Import A file In Microsoft Advertising Editor? (Select 2)
  55. What are two ways to import a file? (Select two)
  56. What are two ways you can advantage of audience targeting? (Select 2)
  57. What Are Two Ways You Can Take Advantage Of Audience Targeting? (Select 2)
  58. What bid strategies are currently available for bid optimization? Choose all that apply.
  59. What Bing Ads feature allows you to schedule changes to your campaigns ahead of time?
  60. What Bing Ads feature allows you to specify how closely a customer’s search query must match your keyword before your ad is displayed?
  61. What Data From Microsoft Advertising Intellgience Might You Use To Adjust Bids And/Or Bid Adjustments?
  62. What do you call words or phrases that trigger ads when they match a customer’s search query?
  63. What happens if you have Param 1 in your ad, but there is no corresponding value at the keyword level?
  64. What happens if your account reaches its credit limit?
  65. Which of the following is NOT a security feature of the Android platform?
  66. __________________ enables large-scale Android deployments across multiple device makers with no manual set up. (fill in the blank)
  67. On personally owned Android devices featuring Android (5.0+) what feature does a “Work Profile” provide?
  68. Which upload method is recommended for uploading or updating a few videos per week?
  69. Which of the following is a factor when U.S. courts analyze fair use?
  70. When is copyright attached to a creative work?
  71. What is the final step when using the Package uploader?
  72. YouTube Content Ownership Study Guide
  73. YouTube Content Ownership Certification
  74. You see a video on YouTube that includes short clips from a copyrighted work. How can you evaluate whether fair use (or fair dealing) applies?
  75. A partner chooses to reinstate a Content ID claim after it has been disputed by a user. The user appeals the reinstatement of the claim. What happens next?
  76. How does copyright apply to a movie review video?
  77. After how many days does a pending claim expire?
  78. A partner hosts a YouTube talk show called “Cat Chat.” One episode consists of the host’s 10-minute interview with a veterinarian, followed by a 5-minute reel of viral cat videos that were uploaded to YouTube by other users. The partner obtained a commercial use license from the uploaders to use their cat videos on “Cat Chat.” The “Cat Chat” host now wishes to use Content ID to monetize clips from the show. The partner should…
  79. What is a reason to update assets if your ownership rights change in some territories?
  80. What form of expression is not subject to copyright?
  81. What are the implications of selecting the claim option “block outside ownership”?
  82. You’ve delivered a reference file that contains identical audio, video, or audiovisual material as a reference file previously delivered by another partner. What is the result?
  83. The Advantages Of Hosting Private Apps On Google Play Include: (Select All That Apply)
  84. Using A Pin + Hardware Key To Derive Encryption Keys Is Called ________________.
  85. Android Enterprise Recommended Ensures Devices Are Up To Date With Regular Security Patches Delivered Within _________. Android Enterprise Recommended Devices Are Also Guaranteed To Get At Least ______________.
  86. As It Pertains To Shared Device Use Cases, Support For _____________ Was Added In Android Pie (9.0) Kiosk Mode.
  87. Google Play Protect Scans ___________ Apps That Are Installed Onto A Device:
  88. What type of video is designed to get fans excited about a new album or tour?
  89. Who can monetize videos on YouTube?
  90. With which YouTube feature can you establish a watch page before a video is released, so that an artist and their fans can experience a new video together?
  91. How does an artist benefit from upgrading to an Official Artist Channel?
  92. What is the goal of the ad serving model?
  93. What is the best way to engage fans before an album release on YouTube?
  94. When designing Waze Local ads, all brand messaging and creative assets should be _______?
  95. What do the Waze Dashboards allow you to do?
  96. Waze users spend how many minutes per day, two to three times per day on the app?
  97. In designing your Waze Local Creative, you’re encouraged to think of your Waze ads as which of the following?
  98. What do all three ad formats help small and medium-sized businesses or national brands seeking localized campaigns achieve?
  99. Waze uses insights to effectively target drivers _____?
  100. Which additional ad format does Waze Local Plus offer?
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