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Other Related Questions:
- What is the first step in getting a bid estimation for keywords?
- What is the key tactic in optimizing your PPC ads?
- What is the main advantage of using dynamic text in your ads?
- What is the main benefit of Syndication?
- What key strategies might an advertiser use Microsoft Advertising Intelligence for?
- What Microsoft Advertising feature allows you to specify how closely a customer’s search query must match your keyword before your ad is displayed?
- What Needs To Happen Before You Import Custom Audiences Into Microsoft Advertising For Remarketing?
- What needs to happen before you import your custom audiences into Microsoft Advertising for search remarketing?
- What option will ensure/increase the chances that your ad is approved?
- When you create a Shopping Campaign, you can use product filters to choose what the campaign will target. True or false?
- When you target by time of day, which time zone does Bing Ads use?
- When you use any dynamic text, such as {keyword}, you must make sure you don’t end up with ads that exceed the following character limits:
- When you use the Keyword Research & Account buttons to build or expand keywords lists, newly generated keyword lists also provide additional data. Which of the following data is included?
- Which ad extension report allows you to track how your business attracts customers across PCs, tablets and mobile devices? Choose all that apply.
- Which ad extension will help boost ad performance by highlighting products and services? Choose all that apply.
- Which Bid Strategies Require Conversion Tracking To Be Set Up? Choose All That Apply.
- Which Bing Ads feature can help you analyze your ad campaign performance?
- Which Column In The Microsoft Advertising Data Summary Table Tells You The Pre- And Post-Auction Status Of Your Campaign?
- What are the three categories of attributes for ad customizer feeds?
- The only way to use Hotel Ads is to sign up with your account manager. True or false?
- The Opportunities page helps you use specific and personalized steps to help optimize performance, listed in order of estimated impact. True or False?
- Trey Research sells vegetable seeds and does not want its ad to display when a customer searches for flower seeds. To avoid displaying an ad when a customer searches for flower seeds, which Microsoft Advertising option should they select?
- Unified Device Targeting combines PCs, laptops, mobile devices and tablets into one category. How do you optimize your bid for tablets?
- Universal Event Tracking (UET) is a mechanism for advertisers to do what?
- What Are Benefits Of Syndication? Choose All That Apply.
- What are two best practices for monitoring performance in Syndication networks? (Select 2)
- What Is An Example Of Layering Remarketing With Audience Exclusions?
- What Are Two Best Practices For Monitoring Performancethe Microsoft Search Partner Network (Syndication)? (Select 2)
- What Are Two Methods To Import A file In Microsoft Advertising Editor? (Select 2)
- What Bing Ads feature allows you to schedule changes to your campaigns ahead of time?
- What Bing Ads feature allows you to specify how closely a customer’s search query must match your keyword before your ad is displayed?
- What Data From Microsoft Advertising Intellgience Might You Use To Adjust Bids And/Or Bid Adjustments?
- What do you call words or phrases that trigger ads when they match a customer’s search query?
- Which column in the Microsoft Advertising data summary table tells you the pre- and post-auction delivery status of your campaign?
- Which components are not required for a Bing Ads text ad?
- The Multi-user Access bulk workflow prevents you from setting up multiple consolidated logins at once. True or false?
- You can import Google campaigns directly into Bing Ads using your Google AdWords credentials. True or false?
- With the Microsoft Audience Network, the only targeting option available is keyword targeting. True or False?
- You Can Adjust Bids So Ad Spend Will Go Toward The Best Performing Devices. True Or False?
- You can adjust your bidding so ad spend will go toward the best performing devices. True or false?
- You can also use MAI to conduct international research by populating which boxes? Choose all that apply.
- You can find your PPC quality scores in your Performance Reports and in your Keywords list. True or false?
- You can import existing campaigns from other online search engines, like Google. True or false?
- You can now receive billing alerts and monthly invoices via email. True or false?
- With LinkedIn Profile Targeting, you can target customers based on what criteria?
- You cannot copy campaigns from Google Ads into Microsoft Advertising using the Google Import tool. True or false?
- You Cannot Serve Ads On The Microsoft Audience Network (MSAN) From Search Campaigns. True Or False?
- You run a pizza delivery service in the greater New York area, delivering to Brooklyn, the Bronx, and Queens. How would you target the ads to optimize your campaign?
- You should investigate which of the following to uncover the cause of increased click volume (traffic)?
- You want to track your search advertising budget and spend. Which report group should you select?
- You Want To Track Your Search Advertising Spend Over Time. Which Report Group Should You Select?
- With Microsoft Advertising Editor, You Can Export What Level Of Data?
- With Hotel Ads, how can you upload your bids, bid multipliers, and hotel group associations in bulk? (Select 3)
- Which Delivery Status Is Given To Ads Or Keywords That Violate Microsoft Advertising Policies?
- Which Delivery status is given to ads or keywords that violate the Bing Ads policies?
- Which Delivery status is given to ads or keywords that violate the Microsoft Advertising policies?
- Which elements in the Microsoft Advertising quality score formula should you use to determine the best ways to optimize your ads?
- Which Microsoft Advertising functionality policies must advertisers adhere to?
- Which Of The Following Aspects Of Microsoft Advertising Editor Can You Customize?
- Which of the following audience variables can be used to target your ads and keywords? Choose all that apply.
- Which of the following audiences can you define with remarketing lists?
- Which of the following ideas should you consider implementing when writing your ad?
- Which of the following might generate invalid clicks? (Select 2)
- Which of the following statements describes inline editorial feedback during ad creation?
- Which Of The Following Variables Can Be Used To Target Your Ads And Keywords? Choose All That Apply.
- Which UET setting allows you to count each conversion/each user who converted?
- Why is it important to choose the right keywords? (Select 2)
- With Bing Ads, you can export which kinds of campaigns?
- With Call Extensions you can do the following: (Select 2)
- Choose 2 targeting options that would allow you to better serve ads to potential customers who meet specific criteria.
- Choose 3 Targeting Options That Would Allow You To Serve Ads To Potential Customers Who Meet Specific Criteria.
- Coho Winery wants their ad to display for the keyword “cabernet sauvignon” only when a customer’s search query matches their keyword exactly, including some close variants, with no extra words. Which keyword match option should they select?
- Coho Winery wants their ad to display for the keyword cabernet sauvignon only when a customer’s search query matches their keyword exactly, including some close variants, with no extra words. Which keyword match option should they select?
- Each campaign you create will have its own ___________.
- Exclusions You Set At The Ad Group Level Will Be Applied To Your Entire Campaign. True Or False?
- Exclusions you set at the campaign level will always cascade down to all of the ads in your campaign, regardless of ad group settings. True or false?
- Exclusions you set at the campaign level will cascade down to all of the ads in your campaign. True or false?
- From which tab can you access your online billing statement?
- How can you overwrite your offline changes with what you have online?
- How do bid adjustments (modifiers) affect the display of your ad?
- How do incremental bids affect the display of your ad?
- How Many UET Tags Must You Place On Your Site To Track Multiple Campaigns?
- How might using Multi-User Access for sign up be useful for your agency or business?
- If You Are Unable To find Your Ad In The Bing Search Results Pages, Why Should You first Examine The Impressions Column In The Microsoft Advertising Data Summary Tables?
- If you are unable to find your ad in the Microsoft Advertising Network results pages, why should you first examine the Impressions column in the Microsoft Advertising data summary tables?
- If You Set A Daily Budget Too Low For The Traffic Generated By Your Keywords What Might Happen?
- Before you create product ads in a shopping campaign, you must first do what? Choose all that apply.
- A broad match modifier tells Microsoft Advertising that a specific word or words must not be present in order for your ad to display. True or False?
- A custom audience is a type of remarketing list. What is NOT required to set this up?
- Although the Ad Preview and Diagnostics Tool is a powerful and useful tool, you should use it sparingly because it directly affects your campaign results and budget.
- An Expanded Text Ad can contain 2 ad titles, 2 ad copies and URL paths. True or false?
- An Expanded Text Ad Can Contain 3 Ad Titles, 2 Ad Descriptions And URL Paths. True Or False?
- An online clothing store sells clothing exclusively to young women. What are the best targeting options for this advertiser?
- Best Practices For Using Automated Bid Strategies Include The Following: (Select 2)
- Bing Ads Keyword Planner allows you to search for new keywords using a phrase, website, or category. From which Bing Ads tabs can you access Keyword Planner?
- Best practices for using automated rules include the following: (Select 3)
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